Brian Brueckman

Energizer
DISC Type : I

Senior Vice President Service Operations at CVS Health

Bellevue, Washington, United States

Overview

Brian Brueckman is a C-suite executive and Senior Vice President at CVS Health, specializing in operational excellence and change management. A University of Florida graduate, he has a proven record of designing smart strategies and building customer-centric organizations, notably reducing operating costs by approximately $2 billion as COO of UnitedHealthcare.

Brian is committed to community service, serving on the Board of Directors for Hope Renovations. This non-profit organization provides training and career support for women and non-binary individuals seeking to enter the construction trades, reflecting his passion for empowering others.

As COO of UnitedHealthcare, he unified the operations of two large government businesses, resulting in over $200 million in savings.

Personality Overview

Imaginative

Enthusiastic

Big Picture Person

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are friendly, approachable and love to make new connections. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

Operational Excellence
He has a proven track record of simplifying processes and driving significant cost reductions, including a $2B reduction as COO at UnitedHealthcare.
AI in Healthcare
As an advisor for generative AI company Writer, he focuses on real-world applications like claims automation, agent assistance, and improving member engagement.
Customer Experience
Identifies as a "Customer Experience Architect" and specializes in building customer-centric organizations and service leadership teams.

Media Appearances

Brian Brueckman - Senior Vice President Service Operations at CVS Health. Featured in The Org

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Work History

3-2025
Senior Vice President Service Operations at CVS Health
11-2024 - 3-2025
Healthcare Advisor at VXI Global Solutions
10-2023 - 2-2025
Healthcare Advisor at Writer
4-2022 - 4-2023
EVP, Strategic Partnerships at Optum
3-2016 - 4-2022
Executive Vice President Of Operations at UnitedHealthcare

Education

BS from University of Florida

More Information

Social Presence :

Prographics :

Exp : 22 Location : Bellevue, Washington, United States Job Level : Leadership Designation : Senior Vice President Service Operations at CVS Health
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid cutting into their flow
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Brian

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Brian take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Brian

Personality Compatibility


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