Brian Clarke

Enigma
DISC Type : idc

Realtor Associate at The Dekanski Home Selling Team, RE/MAX 1st Advantage

East Brunswick, New Jersey, United States

Overview

Brian Clarke is a Realtor with New Jerseys top-producing Robert Dekanski Home Selling Team at RE/MAX 1st Advantage, an organization with over $2 billion in closed sales. A graduate of Rutgers University, he leverages his teams significant marketing investment to achieve maximum value for his clients, drawing on past experience from Berkshire Hathaway HomeServices.

Outside of his real estate career, Brian has an entrepreneurial spirit, having previously founded Loaf Company LLC. He values being surrounded by the right people and believes in taking the time to truly understand his clients needs, viewing his role as one of service and finding solutions.

Beyond real estate, he is the founder of a venture named Loaf Company LLC.

Personality Overview

Friendly Yet Blunt

Fast Follower

Hard To Convince

They are likely to ask many questions and look heavily for supporting proof as well as information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are generally strong communicators and are not easy to convince.

Topics They Care About

Client-Centric Service
Believes in understanding a client's situation to be of service, rather than simply treating concerns as sales objections to be overcome.
Real Estate Marketing
His team invests over $5 million annually into marketing, a key strategy he utilizes to get maximum exposure and top dollar for his clients' homes.
Leveraging Teamwork
Articulates a strong belief that being surrounded by the right people is the key to achieving incredible results, a core value of his team.

Media Appearances

Brian has no verified media appearances

Work History

7-2023
Realtor Associate at The Dekanski Home Selling Team, RE/MAX 1st Advantage
8-2021 - 7-2023
Realtor Associate at Berkshire Hathaway HomeServices Fox & Roach, Realtors
9-2017 - 8-2021
Founder at Loaf Company LLC

Education

9-2017 - 5-2021
Bachelor's degree from Rutgers University–New Brunswick

More Information

Social Presence :

Prographics :

Exp : 8 Location : East Brunswick, New Jersey, United States Job Level : N/A Designation : Realtor Associate at The Dekanski Home Selling Team, RE/MAX 1st Advantage
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."

DONT's

  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid long presentations and just 'high-level' value proposition, dive into the details

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Brian

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Brian take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Brian

Personality Compatibility


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