Brian Hadley

Enigma
DISC Type : idc

Director of Client Engagement at Bespoke Audio Visual

Greater Toronto Area, Canada

Overview

Brian is a senior sales and client engagement leader with over a decade of experience, specializing in driving growth and building high-trust relationships. He is adept at leading cross-functional teams and using CRM systems like HubSpot and Salesforce. He holds a degree in Tourism and Hospitality Management from Mount Saint Vincent University.


He led modernization initiatives at a previous company, including a strategic switch of their CRM system.

Personality Overview

Friendly Yet Blunt

Hard To Convince

Challenger

They are likely to ask many questions and look heavily for supporting proof as well as information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are generally strong communicators and are not easy to convince.

Topics They Care About

Client Engagement
His most recent role is Director of Client Engagement, focusing on building high-trust relationships and improving client service strategies.
Sales Leadership
Has extensive experience leading sales teams, mentoring new managers, and developing operating budgets and forecasting models.
CRM Modernization
He has directed initiatives involving CRM switches and uses systems like Salesforce and HubSpot to manage pipelines and drive performance.

Media Appearances

Brian has no verified media appearances

Work History

12-2023 - 8-2025
Director of Client Engagement at Bespoke Audio Visual
5-2023 - 12-2023
Director of Sales & Marketing at Bespoke Audio Visual
6-2022 - 5-2023
Director of Sales at Bespoke Audio Visual
2-2020 - 6-2021
Director of Sales (Acting) at Holiday Inn Toronto Downtown Centre
10-2018 - 2-2020
Assistant Director Of Sales at Holiday Inn Toronto Downtown Centre

Education

2004 - 2008
Tourism and Hospitality Management Degree from Mount Saint Vincent University
2004 - 2008
Certificate from Mount Saint Vincent University

More Information

Social Presence :

Prographics :

Exp : N/A Location : Greater Toronto Area, Canada Job Level : N/A Designation : Director of Client Engagement at Bespoke Audio Visual
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Build rapport slwly without rushing, it will come handy to handle hard questions later
  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one
  • Don’t brush off any concerns, take all questions seriously. They are easily deterred

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Brian

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Brian take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Brian

Personality Compatibility


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