Brian Hortin

Evaluator
DISC Type : cds

Alliance Program Manager at Yes! Heating, Air Conditioning, Plumbing, and Electric

Vineyard, Utah, United States

Overview

Brian has no verified overview

Personality Overview

Fast But Analytical

Quality Focused

Hard To Convince

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Brian has no verified topics they care about

Media Appearances

Brian has no verified media appearances

Work History

5-2005
Alliance Program Manager at Yes! Heating, Air Conditioning, Plumbing, and Electric
3-2019 - 4-2025
Operations Manager at Yes! Heating, Air Conditioning, Plumbing, and Electric
5-2005 - 4-2024
Chief Marketing Officer (CMO) at Yes! Heating, Air Conditioning, Plumbing, and Electric
7-2018 - 3-2019
General Manager at Yes! Heating, Air Conditioning, Plumbing, and Electric
1-2007 - 8-2007
Staff Supervisor at The Journey

Education

2014 - 2016
Master of Business Administration (MBA) from Utah Valley University
2004 - 2008
Bachelor of Science (BS) from Brigham Young University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Vineyard, Utah, United States Job Level : Middle Designation : Alliance Program Manager at Yes! Heating, Air Conditioning, Plumbing, and Electric
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Showcase how you can impact results but also make sure that you share detailed information too
  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Brian

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Brian take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Brian

Personality Compatibility


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