Brian McCulloch

Questioner
DISC Type : c

Vice President of Sales at Fusion Medical Staffing

Omaha Metropolitan Area, United States

Overview

Brian has no verified overview

Personality Overview

Not Easily Convinced

Value Seeker

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  It is quite likely of them to ask for pricing or other concessions. They prefer to do thorough analysis of any situation.

Topics They Care About

Brian has no verified topics they care about

Media Appearances

Brian has no verified media appearances

Work History

2-2023 - 2-2025
Vice President of Sales at Fusion Medical Staffing
1-2020 - 12-2022
Vice President of Business Performance US at Home Instead Senior Care
2-2015 - 12-2019
Director of Business Performance at Home Instead Senior Care
8-2010 - 2-2015
Business Performance Manager Mid-Atlantic Region at Home Instead Senior Care
8-2002 - 2-2007
Mortgage Consultant at New Century Mortgage

Education

1987 - 1991
Bachelor's degree from South Dakota State University

More Information

Social Presence :

Prographics :

Exp : 28 Location : Omaha Metropolitan Area, United States Job Level : N/A Designation : Vice President of Sales at Fusion Medical Staffing
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Tell them that you will come back if you don’t have a good answer for a question
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Brian

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Brian take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Brian

Personality Compatibility


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