Brian Michels

Examiner
DISC Type : cs

General Manager at Evergreen Chevrolet

Seattle, Washington, United States

Overview

Brian has no verified overview

Personality Overview

Late Adopter

Unexpressive

Status Quo Seeker

They do not like taking risks at all and go for proven options in the end.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They are thorough and always follow a systematic approach.

Topics They Care About

Brian has no verified topics they care about

Media Appearances

Brian has no verified media appearances

Work History

5-2025
General Manager at Evergreen Chevrolet
3-2024 - 5-2025
General Sales Manager at Ford-Hyundai of Kirkland
4-2017 - 3-2024
Sales Manager at Tacoma Dodge Chrysler Jeep Ram
5-2008 - 1-2016
General Manager at Hall Chevrolet Buick GMC

Education

2012 - 2013
academy graduate from Nada Dealer Academy
2001 - 2004
communications from Peninsula College

More Information

Social Presence :

Prographics :

Exp : 16 Location : Seattle, Washington, United States Job Level : Senior Designation : General Manager at Evergreen Chevrolet
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Ask them which other stakeholders would be important for this purchase decision
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't rely on relationship building even if they act pleasantly
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Brian

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Brian take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Brian

Personality Compatibility


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