Brian Pomper

Questioner
DISC Type : c

Global Lead, Agency Development at X

New York City Metropolitan Area, United States

Overview

Brian leads global agency development at X, leveraging over six years of experience from his time at Activision Blizzard Media and Microsoft. He specializes in building strategic partnerships and driving sales within the gaming and digital media sectors. He is an alumnus of the University of Virginia.

Outside of his professional life, Brian has a strong athletic background, having been a two-sport athlete at the University of Virginia, playing both lacrosse and football. His interest in sports continues, as shown by his social media posts about watching professional tennis.

Unique fact: Brian was a member of the No. 1 mens lacrosse recruiting class in the nation in 2008 before joining the University of Virginia.

Personality Overview

Not Easily Convinced

Cautious & Analytical

Price-Sensitive

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Agency Development
His entire career, from Activision Blizzard to his current global lead role at X, has been focused on building and managing relationships with agencies.
Gaming Advertising
He spent over six years at Activision Blizzard Media, a leader in gaming, and frequently attends industry events like Playfronts and CES to discuss gaming.
The Future of Media
His recent career move from a gaming media giant to X / xAI signals a clear focus on the intersection of AI, social platforms, and advertising.

Media Appearances

Brian has no verified media appearances

Work History

6-2025
Global Lead, Agency Development at X
3-2023 - 6-2025
Agency Partnership Lead at Activision Blizzard Media
3-2021 - 2-2023
Associate Director of Sales at Activision Blizzard Media
4-2019 - 3-2021
Agency Partnerships, Senior Account Executive at Activision Blizzard Media
11-2016 - 4-2019
Account Executive at Undertone

Education

Education details unavailable from University of Virginia
Education details unavailable from The Hotchkiss School

More Information

Social Presence :

Prographics :

Exp : 11 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Global Lead, Agency Development at X
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Share as much information as possible regarding your product

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Brian

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Brian take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Brian

Personality Compatibility


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