Brian Rosen

Go-getter
DISC Type : d

Secretary at Epsilon Nu Tau- Upsilon at Indiana University

Dallas, Texas, United States

Overview

Brian is the founder of Evervive, a natural energy drink company that has completed a 15, 000-can production run with plans for major retail distribution. He is an honors student at Indiana Universitys Kelley School of Business, studying Entrepreneurship and holds a certification in Generative AI.

Outside of his startup, Brian is passionate about collaboration and community, serving as a Community Manager for IU Innovates. His interests include reading, running, skiing, watching football, and volunteering. He has also held leadership roles, like VP of External Affairs, in the Epsilon Nu Tau entrepreneurship fraternity.

Unique fact: Brian was nominated by a university search committee to the Governor of Indiana for the position of student trustee for Indiana University.

Personality Overview

Direct & Candid

Challenger

Self-Confident

They care equally about the product and its potential impact.  They don’t always try to control the conversation but neither do they like yielding it fully. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Startup Scaling
As the founder of Evervive, he has overseen a 15, 000-can production run and is planning for retail distribution with major chains like Kroger and Walmart.
CPG Beverage Industry
He created Evervive, a "better-for-you" energy drink, by engaging formulators, developing proprietary flavors, and negotiating co-manufacturing agreements for production.
University Innovation
As a Community Manager for IU Innovates, he actively supports the university's entrepreneurship ecosystem and showcases his own venture at student startup demo days.

Media Appearances

Brian has no verified media appearances

Work History

12-2025
Secretary at Epsilon Nu Tau- Upsilon at Indiana University
4-2025 - 12-2025
Standards Board at Epsilon Nu Tau- Upsilon at Indiana University
4-2024 - 4-2025
VP of External Affairs at Epsilon Nu Tau- Upsilon at Indiana University
5-2022
Founder & President at Evervive
8-2025
Community Manager at IU Innovates

Education

2023 - 2027
Entrepreneurship & Corporate Innovation BSB from Indiana University - Kelley School of Business
2023 - 2027
Entrepreneurship & Corporate Innovation BSB from Indiana University Bloomington

More Information

Social Presence :

Prographics :

Exp : 2 Location : Dallas, Texas, United States Job Level : Leadership Designation : Secretary at Epsilon Nu Tau- Upsilon at Indiana University
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Tell them that you are there to help them create visible impact within their organization
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Avoid long winding pitches, stay objective
  • Don't try too hard to get friendly, let it happen with time
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Brian

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • Their decision making speed is somewhere in the middle.
  • Can Brian take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Brian

Personality Compatibility


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