Brian Salter in

Brian Salter

Galvanizer · DISC type Id
Director, Local Marketing at REI
📍 Seattle, Washington, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
26 Years
Current Role
Director, Local Marketing
Job Level
Mid-senior
Location
Seattle, Washington, United States
Personality Overview

How Brian shows up

Self-Assured
Pragmatic
People-Oriented

They prefer to ensure that they are in control of the situation. A combination of speed and relationship gets the best response from them. They will bat for you if they come to believe in you.

Priorities

Topics Brian cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

3-2023
Director, Local Marketing
REI
4-2021 - 6-2023
Senior Manager, Local Marketing Group
REI
9-2017 - 4-2021
Director of Field Marketing- West: Emerging Brands at The Coca-Cola Company
The Coca-Cola Company
11-2014 - 8-2017
Divisional Marketing Manager: EAST
ZICO Rising
3-2014 - 10-2014
Sr. Marketing Manager- NYC Market
ZICO Rising
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
Bachelor of Arts (BA)
Oberlin College
2008 - 2010
MA
The New School
Social presence
in
Behavioral profile

DISC profile (public)

I

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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