Brian Spiers

Examiner
DISC Type : sc

Director Strategic & Global Accounts at Avid

Greater Tampa Bay Area, United States

Overview

Brian has no verified overview

Personality Overview

Process Oriented

Late Adopter

Tough To Convince

Being observant comes to them naturally.  They do not like taking risks at all and go for proven options in the end. They tend to have clarity about their needs and constraints, and are unlikely to over-promise.

Topics They Care About

Brian has no verified topics they care about

Media Appearances

Brian has no verified media appearances

Work History

9-2024
Director Strategic & Global Accounts at Avid
1-2020
Global Account Manager at Avid
9-2019 - 1-2020
Independent Consultant at Carabine Group
5-2011 - 8-2019
North American Sales Director Sports Broadcast, Strategic Accounts at Chyron
5-1998 - 4-2010
Regional Director Central USA at Grass Valley

Education

2004 - 2006
MBA from Royal Roads University
1983 - 1985
Recording Engineering Diploma from Fanshawe College

More Information

Social Presence :

Prographics :

Exp : 26 Location : Greater Tampa Bay Area, United States Job Level : Mid-senior Designation : Director Strategic & Global Accounts at Avid
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Brian

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Brian take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Brian

Personality Compatibility


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