Brian Sullenger

Enthusiast
DISC Type : i

Vice President of Merchandising at Sapp Bros., Inc.

Salt Lake City Metropolitan Area, United States

Overview

Brian has no verified overview

Personality Overview

Amiable & Agreeable

Non-Confrontational

Story Driven

Unlike D or C types, they are convinced more by stories and testimonials.  They prefer to build relationships rather than staying totally transactional. They tend to be agreeable by nature, so take their promises with a pinch of salt.


Topics They Care About

Brian has no verified topics they care about

Media Appearances

Brian has no verified media appearances

Work History

5-2024
Vice President of Merchandising at Sapp Bros., Inc.
8-2021 - 1-2024
Director of Category Management & Merchandising at Parkland USA
1-2020 - 7-2021
Senior Category Manager - Food Service at Maverik, Inc.
9-2016 - 1-2020
Foodservice Category Manaager at Maverik, Inc.
9-2013 - 9-2016
Adult Beverage Category Manager at Maverik, Inc.

Education

2014 - 3-2016
Bachelor's degree from Western Governors University
2014 - 2016
Bachelor's degree from Western Governors University

More Information

Social Presence :

Prographics :

Exp : 13 Location : Salt Lake City Metropolitan Area, United States Job Level : Senior Designation : Vice President of Merchandising at Sapp Bros., Inc.
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Maintain high, positive energy and convey confidence
  • Refer to interesting customer testimonials and stress on great customer experience
  • Invite them for a lunch or a drink/coffee

DONT's

  • Avoid overloading them with too much information
  • Don’t be too formal with them, they trust informality more
  • Don’t ask too many questions in one go, weave them into the flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Brian

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Brian take some risk or not?

  • They can take some low-probability risks if needed.

You And Brian

Personality Compatibility


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