Brooke Furness-Pollock

Observer
DISC Type : ic

Entrepreneur/Speaker/Philanthropist/Investor at Self Employed

Dallas, Texas, United States

Overview

Brooke Furness-Pollock is an accomplished entrepreneur who founded the global marketing agency UMI, leading it for over 25 years to service 25, 000+ restaurant and retail locations. A graduate of Southern Methodist University, she is now a keynote speaker, investor, and writer, drawing on her extensive marketing expertise.

She is a dedicated philanthropist with a passion for supporting childrens causes, actively contributing to organizations like Wipe Out Kids Cancer and The Birthday Party Project. Her interests also include personal development, inspired by figures such as Tony Robbins, reflecting a commitment to continuous growth.

At just 23, she founded her own global marketing agency and grew it into an industry leader.

Personality Overview

Value Driven

Curious

Example Seeker

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are likely to ask many questions and look heavily for supporting information. They are generally strong communicators and are not easy to convince.

Topics They Care About

Entrepreneurial Journeys
As the founder of UMI, which she ran for over 25 years, she has deep experience building a successful global company from the ground up.
Restaurant Marketing
Her agency specialized in the restaurant and hospitality sector, and she previously led relationship marketing for TGI Fridays.
Children's Philanthropy
She actively supports and engages with charitable organizations focused on children, including Wipe Out Kids Cancer and The Birthday Party Project.

Media Appearances

Brooke has no verified media appearances

Work History

10-2021
Entrepreneur/Speaker/Philanthropist/Investor at Self Employed
3-2019 - 10-2021
Founder/Owner/Board member at UMI
6-1997 - 3-2019
Founder/Owner/President at UMI
5-1995 - 5-1997
Director of Relationship Marketing Worldwide at TGI Fridays
3-1994 - 4-1995
Executive Account Manager at Carlson Marketing

Education

Brooke has no verified education history

More Information

Social Presence :

Prographics :

Exp : 35 Location : Dallas, Texas, United States Job Level : N/A Designation : Entrepreneur/Speaker/Philanthropist/Investor at Self Employed
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Insights For Selling To Brooke

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Persuade objectively how your product will help them achieve their goals
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Avoid making offhand commitments
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brooke is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Brooke

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Brooke move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Brooke take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Brooke

Personality Compatibility


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