Bruce Cullen

Commander
DISC Type : D

Vice President Enterprise Data, Architecture and Services at ATI - Allegheny Technologies Incorporated

Morgantown, West Virginia, United States

Overview

Bruce Cullen is a transformational technology executive at ATI with over 20 years of experience in global manufacturing and aerospace. He specializes in driving digital modernization, AI enablement, and enterprise IT strategy. Bruce holds a B. S. from West Virginia University, an MBA, and is PMP certified. Colleagues describe him as having strategic vision, being innovative, and focused.

Outside of his executive role, Bruce is likely a supporter of his alma maters sports teams. Given his strong professional and educational ties to the Western Pennsylvania and West Virginia region, he probably follows the local professional sports scene with interest.

He has a proven track record of delivering over $100M in business value while keeping IT spending significantly below industry benchmarks.

Personality Overview

Impact-Driven

Risk-Taker

Strong-Willed

They are less concerned about the product and more about its potential impact.  They put a lot of effort into ensuring personal success. They like to stay in control of the negotiation or defining of the terms.

Topics They Care About

Digital Manufacturing
His focus at ATI is on integrating data "from the top floor to the shop floor" to fuel the company's transformation and enable IIoT capabilities.
Enterprise AI
He has led the establishment of AI copilots and predictive maintenance capabilities to drive operational excellence and business value across manufacturing sites.
Strategic IT Finance
He consistently highlights his success in IT cost optimization, delivering significant value while keeping expenditures below industry averages.

Media Appearances

Bruce has no verified media appearances

Work History

1-2022
Vice President Enterprise Data, Architecture and Services at ATI - Allegheny Technologies Incorporated
11-2020 - 2-2022
Head of Enterprise Data, Architecture and Services at ATI - Allegheny Technologies Incorporated
1-2018 - 11-2020
Head of Enterprise Technology and IT Security at Mylan
8-2015 - 1-2018
Head of Infrastructure and Innovation at Mylan
7-2013 - 8-2015
Vice President - Strategy, Innovation & Architecture at Mylan

Education

1999 - 2003
B.S. from West Virginia University
2006 - 2010
MBA from Waynesburg University

More Information

Social Presence :

Prographics :

Exp : 24 Location : Morgantown, West Virginia, United States Job Level : Senior Designation : Vice President Enterprise Data, Architecture and Services at ATI - Allegheny Technologies Incorporated
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Insights For Selling To Bruce

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Hold your ground without indulging in one-upmanship
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Don't try too hard to forge relationships with them
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bruce is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Bruce

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Bruce move?

  • If convinced, they can reach decisions quite fast.
  • Can Bruce take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Bruce

Personality Compatibility


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