César Andrés R. in

César Andrés R.

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Director de Datos y Analítica at Alkosto S.A.
📍 Bogota, D.C., Capital District, Colombia

César is the Director of Data and Analytics at Alkosto, where he leads measurement strategies and SEO optimization. With a Masters degree and expertise in tools like Google Analytics, BigQuery, and Adobe Analytics, he excels at turning complex data into actionable business insights. Colleagues describe him as strategic, committed, and an excellent teamworker.

He actively keeps pace with industry developments by attending key events like the eSummit, an important eCommerce and Digital Marketing event in Colombia. He also follows emerging technologies, such as the expansion of AI tools like Google Bard, and their application in the market.

He was part of a team recognized with an eCommerce AWARD in Colombia for best online marketing agency.

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Experience
23 Years
Current Role
Director de Datos y Analítica
Job Level
Mid-senior
Location
Bogota, D.C., Capital District, Colombia
Personality Overview

How César shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics César cares about

Data-Driven Strategy
His roles at Alkosto and Accenture have centered on using data interpretation and analytics to foster informed decision-making across the organization.
Digital Analytics
He has extensive, hands-on experience with a wide array of analytics tools, including Google Analytics (GA4), Adobe Analytics, BigQuery, and Contentsquare.
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Career

Work history

1-2025
Director de Datos y Analítica
Alkosto S.A.
3-2022 - 3-2025
Director de Analítica Digital & SEO
Alkosto S.A.
2-2020 - 3-2022
Director de Analítica Digital
Alkosto S.A.
4-2019 - 2-2020
Data Science Specialist
Accenture
11-2018 - 4-2019
Líder Técnico Google Analytics 360
Metriplica
In the press

Media appearances

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Education
2018 - 2019
Master's degree
Universidad Internacional de La Rioja
2007 - 2014
Grado en Ingeniería
Universidad
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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