Caitlin Gouws

Inspirer
DISC Type : di

Chief Marketing Officer at Guardian Sports

Atlanta Metropolitan Area, United States

Overview

Caitlin has no verified overview

Personality Overview

Confident & Optimistic

Charming & Persuasive

Fast Adopter

They usually prefer to drive the conversation.  They don’t mind taking a stand if they believe in something. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Caitlin has no verified topics they care about

Media Appearances

Caitlin has no verified media appearances

Work History

12-2021
Chief Marketing Officer at Guardian Sports
11-2011 - 12-2021
Director of Marketing And Business Development at Guardian Sports
11-2011
Business Development & Marketing at The Hanson Group, LLC
11-2011 - 12-2021
Business Development & Marketing at Aragon Elastomers, a Hanson Group company
8-2010 - 6-2012
TEN Sponsor Shop Sponsorship Solutions at Turner Broadcasting

Education

2006 - 2010
Bachelor of Science (BS) from Georgia Institute of Technology
2009 - 2009
Bachelor of Science (BS) from University of Oxford - Worcester Campus UK

More Information

Social Presence :

Prographics :

Exp : 16 Location : Atlanta Metropolitan Area, United States Job Level : Leadership Designation : Chief Marketing Officer at Guardian Sports
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Insights For Selling To Caitlin

During A Call Or A Meeting

DO's

  • Get them to a point where they are ready to bat for your product internally
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Look like someone who is on top of their game

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Caitlin is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Caitlin

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Caitlin move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Caitlin take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Caitlin

Personality Compatibility


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