Caitlin Mulrooney-Lyski

Observer
DISC Type : ic

VP, Associate Publisher at Henry Holt & Company

Brooklyn, New York, United States

Overview

Caitlin has no verified overview

Personality Overview

Value Driven

Example Seeker

Curious

They often ask many questions and rely heavily on information and documentation.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Caitlin has no verified topics they care about

Media Appearances

Caitlin has no verified media appearances

Work History

4-2024
VP, Associate Publisher at Henry Holt & Company
1-2023 - 5-2024
VP, Executive Director of Publicity, Henry Holt & Co. at Macmillan
11-2018 - 12-2022
Director of Publicity, Ecco at HarperCollins Publishers
2-2018 - 11-2018
Deputy Director of Publicity, Grand Central Publishing at Hachette Book Group
5-2015 - 2-2018
Associate Director of Publicity, Grand Central Publishing at Hachette Book Group

Education

2002 - 2006
B.A. from Whitman College

More Information

Social Presence :

Prographics :

Exp : 15 Location : Brooklyn, New York, United States Job Level : Senior Designation : VP, Associate Publisher at Henry Holt & Company
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Insights For Selling To Caitlin

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Focus on immediate action-items rather than the larger goals
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Avoid making offhand commitments
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Caitlin is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Caitlin

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Caitlin move?

  • They like to analyze well and then make their decisions.
  • Can Caitlin take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Caitlin

Personality Compatibility


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