Caitlyn Lai-Valenti

Examiner
DISC Type : cs

VP, Sales & Marketing at Brookfield Residential

Costa Mesa, California, United States

Overview

Caitlyn has no verified overview

Personality Overview

Status Quo Seeker

Tough To Convince

Process Oriented

They are thorough and always follow a systematic approach.  They tend to be clear about their needs and limitations and are unlikely to promise too much. Being observant comes to them naturally.

Topics They Care About

Caitlyn has no verified topics they care about

Media Appearances

Caitlyn has no verified media appearances

Work History

7-2005
VP, Sales & Marketing at Brookfield Residential

Education

2013
Master of Business Administration - MBA from University of Phoenix
2002
Bachelor of Science - BS from Chapman University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Costa Mesa, California, United States Job Level : Senior Designation : VP, Sales & Marketing at Brookfield Residential

Interested in

Lifestyle

Reading

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Insights For Selling To Caitlyn

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't be very accepting if that is your natural style, stay firm
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Caitlyn is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Caitlyn

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Caitlyn move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Caitlyn take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Caitlyn

Personality Compatibility


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