Cardia Liang

Critic
DISC Type : C

Senior Product Owner - Strategy and Programs at adidas

Herzogenaurach, Bavaria, Germany

Overview

Cardia Liang is a Senior Product Owner at adidas with over two decades of experience in roles spanning supply planning, business consulting, and program management. She holds PMP and PgMP certifications and has a background in managing material lifecycle management systems and BI operations reporting.

She is deeply passionate about fostering sustainable success for ambitious women in corporate leadership. This commitment is evident through her writing, which focuses on helping high-performing women excel externally without succumbing to internal pressures and burnout, reconnecting them with their own unique paths.

She is the author of "The Burnout Insights Journal, " which provides tools for leaders and teams to address burnout.

Personality Overview

Objective Thinker

Precise

Critic

They like to take decisions independently and do not seek others' support often.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Preventing Burnout
Her writing and her book, "The Burnout Insights Journal, " are dedicated to helping high-performers identify and combat the patterns that lead to burnout.
Women in Leadership
Focuses on creating sustainable success for ambitious women in corporate environments, helping them align their performance with personal well-being.
Product Lifecycle Management
Has extensive experience from her senior roles at adidas, where she managed Material Lifecycle Management (MLM) systems and tools.

Media Appearances

Cardia has no verified media appearances

Work History

10-2019
Senior Product Owner - Strategy and Programs at adidas
8-2017 - 9-2019
Senior Manager Systems and Tools, Advanced Creation at adidas
12-2011 - 7-2017
Senior Business Consultant, GIT CC Sourcing at adidas
8-1998 - 12-2011
Assistant Planning manager, Supply Planning at adidas
2004 - 2006
Planning Supervisor at adidas

Education

Program Management Professional (PgMP)® from Project Management Institute
1993 - 1995
Bachelor's Degree from Guangdong University of Technology

More Information

Social Presence :

Prographics :

Exp : 23 Location : Herzogenaurach, Bavaria, Germany Job Level : N/A Designation : Senior Product Owner - Strategy and Programs at adidas
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Insights For Selling To Cardia

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Be ready for penetrating questions and critical examination of your pitch
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cardia is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Cardia

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Cardia move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Cardia take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Cardia

Personality Compatibility


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