Carina Morik

Critic
DISC Type : C

Vice President DACH & CEE at Align Technology

Munich, Bavaria, Germany

Overview

Carina Morik is the Vice President for the DACH & CEE region at Align Technology, a leader in the MedTech industry. With an education from Stanford Universitys Graduate School of Business, she focuses on scaling organizations through technology and team leadership. Colleagues describe her as a strategic, empathetic, and inspiring leader.

She authored a publication on "Integrated business development, " analyzing how market trends require a more holistic approach to growth.

Personality Overview

Information Seeker

Precise

Negotiator

They enjoy working alone and do not rely on others very often.  They prefer to do logical analysis and value evidence over emotions. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Healthcare Digitization
She champions the digital transformation of dental practices, emphasizing how technology redefines care delivery and improves patient outcomes.
Commercial Leadership
Drives P&L and commercial results across multiple complex markets, recently hiring a Country Manager to lead growth in Austria and Switzerland.
Team Development
She believes investing in people is a strategic lever for growth and is known for building high-performing teams that deliver commercial and operational impact.

Media Appearances

Carina has no verified media appearances

Work History

4-2026
Vice President DACH & CEE at Align Technology
4-2022
Head of Business Development and Business Innovation EMEA at Align Technology
1-2020 - 3-2022
General Manager, D-A-CH, Ortho at Align Technology
9-2017 - 1-2020
General Manager D-A-CH for General Dentists at Align Technology
2-2015 - 9-2017
Director - Global GP Channel at Align Technology

Education

2021 - 2021
The Innovative Health Care Leader from Stanford University Graduate School of Business
Diplom Kauffrau from Hochschule fuer Oekonomie und Management

More Information

Social Presence :

Prographics :

Exp : 16 Location : Munich, Bavaria, Germany Job Level : Senior Designation : Vice President DACH & CEE at Align Technology
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Insights For Selling To Carina

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t try too hard to build a relationship with them
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Carina is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Carina

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Carina move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Carina take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Carina

Personality Compatibility


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