Carmen Terrazzino

Critic
DISC Type : C

Owner at Digitaladies

Turin, Piedmont, Italy

Overview

Carmen is a freelance Social Media Manager, Copywriter, and the owner of Digitaladies, where she helps businesses grow through data-driven communication strategies. She holds a Masters degree from the Università degli Studi di Torino and focuses on transforming digital channels into tools for real business growth.

Described as thoughtful and romantic, she is passionate about finding the perfect word to convey a message. She draws inspiration from stories of personal and professional reinvention, such as that of Victoria Beckham, whom she admires for her ability to redefine her career and public image.

Unique fact: Her professional profile highlights a key personal trait: she is "always looking for the right word, " blending her romantic nature with her copywriting expertise.

Personality Overview

Information Seeker

Precise

Critic

They are quite likely to negotiate on pricing or other key terms.  They don’t appreciate bells and whistles unless backed by data. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Strategic Social Media
Believes strategy is a system, not just a content calendar. She focuses on clear objectives, understanding the real audience, and constant analysis of what works.
Data-Driven Content
Starts from data and audience observation to build content that delivers concrete business value rather than just generic brand awareness.
Social Media for Sales
Actively argues that social media is a powerful sales tool, citing user behavior data to prove its effectiveness in driving business results.

Media Appearances

Carmen has no verified media appearances

Work History

4-2019
Owner at Digitaladies
12-2021
Social media manager at Dexa
9-2023 - 1-2025
Social Media Advertising at GWC World
12-2021 - 4-2022
Social media manager at Elicasy
12-2018 - 1-2020
Redattore contenuti web at Dire Fare Mole

Education

2013 - 2016
Laurea Magistrale LM from Università degli Studi di Torino
2009 - 2013
Laurea from Università degli Studi di Torino

More Information

Social Presence :

Prographics :

Exp : 6 Location : Turin, Piedmont, Italy Job Level : Middle Designation : Owner at Digitaladies
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Insights For Selling To Carmen

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Carmen is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Carmen

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Carmen move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Carmen take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Carmen

Personality Compatibility


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