Carol Rapp

Inquirer
DISC Type : dc

Managing Director at Merz Verlag GmbH & Co. KG

Mülheim an der Ruhr, North Rhine-Westphalia, Germany

Overview

Carol Rapp is the Managing Director of Merz Verlag, the organizer of the worlds largest board game fair, SPIEL Essen. With over 20 years in the industry, including CEO and Marketing Director roles at Asmodee, her expertise is in business growth, marketing, and leadership. People who have worked with her describe her as creative, resourceful, and a dynamic professional.

As a self-described "game nerd, " Carols passion for play is lifelong, having grown up playing board games with her family. She and her husband own a personal collection of around 3, 000 games. She also shows a keen interest in other forms of analog culture, such as book fairs and comics.

Under her leadership, SPIEL Essen occupied the entire Essen exhibition grounds for the first time in its 40-year history.

Personality Overview

Demanding

ROI Conscious

Hard To Convince

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They respond well to confident salespeople. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

The Power of Play
Believes playfulness is a key 21st-century skill for learning and insight. This philosophy is central to her professional identity, from running SPIEL Essen to her coaching business.
Game Industry Growth
Has a track record of expanding businesses, from restructuring Asmodee Germany to overseeing the significant growth of the SPIEL Essen trade fair.
Modern Leadership
Advocates for a collaborative and decisive leadership style, inspired by figures like Captain Picard. She is also an executive coach focusing on inspiring teams.

Media Appearances

Carol has no verified media appearances

Work History

11-2022
Managing Director at Merz Verlag GmbH & Co. KG
1-2021 - 11-2022
Playful Business Coach & Consultant at Playful Business
1-2021 - 12-2021
Executive Coach & Consultant at All About Games Consulting
2-2019 - 12-2020
International Marketing Director at Asmodee Group
1-2015 - 1-2019
CEO at Asmodee Group

Education

2011 - 2011
Social Media Manager from Social Media Akademie
2008 - 2008
Leading and connecting of virtual Teams from Die Akademie

More Information

Social Presence :

Prographics :

Exp : N/A Location : Mülheim an der Ruhr, North Rhine-Westphalia, Germany Job Level : N/A Designation : Managing Director at Merz Verlag GmbH & Co. KG
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Insights For Selling To Carol

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Do not give up if they are not convinced, try again with a different approach
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Carol is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Carol

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Carol move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Carol take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Carol

Personality Compatibility


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