Caroline Martin

Enthusiast
DISC Type : i

Director of Product Marketing at WeightWatchers

San Francisco, California, United States

Overview

Caroline has no verified overview

Personality Overview

Amiable & Agreeable

Story Driven

Non-Confrontational

Unlike D or C types, they are convinced more by stories and testimonials.  They tend to be agreeable by nature, so take their promises with a pinch of salt.
 They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Caroline has no verified topics they care about

Media Appearances

Caroline has no verified media appearances

Work History

12-2025
Director of Product Marketing at WeightWatchers
7-2024 - 4-2025
Senior Director, Product Marketing at Prenuvo
3-2024 - 7-2024
Product Marketing Consultant at Prenuvo
11-2022 - 11-2023
Sr. Director & GM, Head of Consumer Products at Willow Innovations, Inc.
6-2022 - 11-2022
Director, Head of International at Willow Innovations, Inc.

Education

Bachelor of Arts from University of Michigan
MBA from University of Michigan - Stephen M. Ross School of Business

More Information

Social Presence :

Prographics :

Exp : 8 Location : San Francisco, California, United States Job Level : Mid-senior Designation : Director of Product Marketing at WeightWatchers
URL has been copied!

Insights For Selling To Caroline

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Invite them for a lunch or a drink/coffee
  • Maintain high, positive energy and convey confidence

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t ask too many questions in one go, weave them into the flow
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Caroline is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Caroline

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Caroline move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Caroline take some risk or not?

  • They can take some low-probability risks if needed.

You And Caroline

Personality Compatibility


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