Carolyn C.

Questioner
DISC Type : c

Founder at Dandylion

Toronto, Ontario, Canada

Overview

Carolyn is a serial entrepreneur and founder of Dandylion, a gentle dog care brand. A Bain alum, she previously launched digital-first beauty brands Vesca and Orosa Beauty, notably collaborating with TikTok stars Charli and Dixie DAmelio. She also participated in the Target Forward Founders Accelerator.

Her professional passion is deeply personal, as she founded Dandylion after struggling to find gentle, effective grooming products for her cockapoo, Mocha, who has sensitive skin. She is passionate about bringing the transparency and high standards of human skincare to the pet care industry.

Interesting fact: She conducted over 100 interviews with dog parents to validate her idea for Dandylion before launching.

Personality Overview

Value Seeker

Not Easily Convinced

Cautious & Analytical

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to do thorough analysis of any situation.

Topics They Care About

Dog Wellness
Founded her current company, Dandylion, out of a personal mission to create gentle, effective grooming solutions for dogs with sensitive skin, inspired by her own dog, Mocha.
Clean Ingredients
Emphasizes ingredient transparency and formulates products to human-grade standards, avoiding common irritants. This focus was also central to her previous clean beauty brands.
DTC Brands
Has extensive experience building and launching digital-first, direct-to-consumer brands in both the beauty and pet care sectors.

Media Appearances

Carolyn has no verified media appearances

Work History

4-2021
Founder at Dandylion
11-2019 - 3-2021
President at Reset Beauty
11-2019
Founder and CEO at Vesca Beauty
8-2019
Founder and CEO at Orosa Beauty
5-2018 - 11-2019
Vice President, Brand & Product Development at Brand Lab Partners

Education

2013 - 2015
Candidate for Bachelor of Arts from Ivey Business School at Western University
2015 - 2015
Bachelor of Business Administration (BBA) from Università Bocconi

More Information

Social Presence :

Prographics :

Exp : 8 Location : Toronto, Ontario, Canada Job Level : Leadership Designation : Founder at Dandylion
URL has been copied!

Insights For Selling To Carolyn

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Carolyn is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Carolyn

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Carolyn move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Carolyn take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Carolyn

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.