Casey Rodriguez in

Casey Rodriguez

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Digital & Consumer Experience Director at Mizuno USA
📍 Parker, Colorado, United States

Casey Rodriguez is the Digital & Consumer Experience Director at Mizuno USA, leading eCommerce growth and DTC strategy. With a long career at Mizuno progressing from sales to digital leadership, he focuses on creating powerful online experiences. He holds a degree in Business Administration from Concordia University, Nebraska.

Casey is passionate about the intersection of people, performance, and product within the digital landscape. He has a keen interest in the strategies of major athletic apparel brands, including competitors like Nike and adidas, to inform his own approach to consumer engagement.

Unique fact: He holds a certification in Generative AI that includes a focus on "Vibe Coding. "

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Experience
15 Years
Current Role
Digital & Consumer Experience Director
Job Level
Mid-senior
Location
Parker, Colorado, United States
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Casey cares about

Digital Commerce Strategy
Passionate about guiding eCommerce growth and creating frictionless shopping journeys that connect consumers with products through powerful online experiences.
Omni-Channel Synergy
Focuses on integrating digital platforms and marketing efforts with traditional sales channels to create a cohesive and effective direct-to-consumer (DTC) strategy.
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Career

Work history

10-2025
Digital & Consumer Experience Director
Mizuno USA
12-2021 - 10-2025
DTC Manager (Direct-To-Consumer)
Mizuno USA
3-2019 - 4-2022
Regional Sales Manager
Mizuno USA
3-2014 - 2-2019
Territory Manager
Mizuno USA
6-2010 - 2-2014
Brand Building Specialist
Mizuno USA
In the press

Media appearances

Leading Sports Equipment Brand Mizuno USA Launches New .... Featured in Commerce.com (Investor News Release)
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Mizuno USA Case Study - BigCommerce. Featured in BigCommerce
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Education
2005 - 2009
Business Administration
Concordia University, Nebraska
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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