Cassandra (Hubka) Bollinger

Trailblazer
DISC Type : ID

Head of Marketing at Imprint

Chicago, Illinois, United States

Overview

Cassandra has no verified overview

Personality Overview

Informal

Values Relationships

Friendly But Fast

They will fight for you if they come to believe in you.  They are more likely to be open to unproven but exciting technologies. They respond better to a combination of speed and relationship.

Topics They Care About

Cassandra has no verified topics they care about

Media Appearances

Cassandra has no verified media appearances

Work History

5-2025
Head of Marketing at Imprint
4-2021 - 5-2025
Executive Director, Consumer Analytics & Growth at CVS Health
11-2018 - 3-2021
Vice President, Strategy & Analytics at Leo Burnett
3-2017 - 11-2018
Director, Strategy & Analytics at Leo Burnett
9-2015 - 3-2017
CRM Director at Leo Burnett

Education

2006 - 2010
Bachelor of Science from Bowling Green State University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Chicago, Illinois, United States Job Level : Mid-senior Designation : Head of Marketing at Imprint
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Insights For Selling To Cassandra

During A Call Or A Meeting

DO's

  • Ask them for a lunch or coffee once some rapport has been established
  • Talk about yourself and some of your achievements at the start of the conversation
  • Give them control of the sales process

DONT's

  • Don’t force involvement of other stakeholders unless it is critical
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don't make any commitments that you might not be able to fulfill

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cassandra is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Cassandra

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Cassandra move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Cassandra take some risk or not?

  • They can take risks if necessary.

You And Cassandra

Personality Compatibility


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