Catherine González Arias

Observer
DISC Type : ic

Jefe de compras at Copservir

Bogota, D.C., Capital District, Colombia

Overview

Catherine González Arias serves as the Head of Purchasing at Copservir, where she applies her expertise in strategic sourcing and supplier evaluation. Holding a specialist degree in Marketing Management from Universidad Jorge Tadeo Lozano, she has a robust background in logistics, profitability, and commercial agreements developed through her long tenure at the company.

Her career has been marked by significant progression entirely within Copservir, advancing from assistant-level positions to her current leadership role.

Personality Overview

Assertive

Example Seeker

Curious

They are likely to ask many questions and look heavily for supporting information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally strong communicators and are not easy to convince.

Topics They Care About

Strategic Sourcing
Her roles as Head of Purchasing and Category Coordinator highlight deep experience in strategic sourcing, supplier evaluation, and managing commercial agreements for profitability.
Inventory Optimization
Based on her skills, she focuses on optimizing inventory and material flow, which is a critical aspect of her purchasing and logistics responsibilities at Copservir.
Marketing & Sales
With a specialization in Marketing Management and experience as an Institutional Sales Coordinator, she has a strong, integrated understanding of sales and marketing strategies.

Media Appearances

Catherine has no verified media appearances

Work History

1-2020
Jefe de compras at Copservir
10-2013
Coordinadora de categorias at Copservir
2-2013 - 10-2013
Asistente Gerencia Operativa at Copservir
7-2010 - 2-2013
Asistente de zona at Copservir
10-2008 - 7-2010
Coordinadora de ventas institucionales at Copservir

Education

4-2012 - 7-2013
Especialista Gerencia de Marketing from Universidad Jorge Tadeo Lozano
2012 - 2013
Especialista en Gerencia de Mercadeo from Universidad Jorge Tadeo Lozano

More Information

Social Presence :

Prographics :

Exp : 18 Location : Bogota, D.C., Capital District, Colombia Job Level : N/A Designation : Jefe de compras at Copservir
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Insights For Selling To Catherine

During A Call Or A Meeting

DO's

  • Help them realize that there is no personal risk in making this decision
  • Persuade objectively how your product will help them achieve their goals
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Catherine is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Catherine

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Catherine move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Catherine take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Catherine

Personality Compatibility


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