Catherine Mazzella

Wildcard
DISC Type : cis

Director of Digital Strategy at The Emerson Group

Roseland, New Jersey, United States

Overview

Catherine has no verified overview

Personality Overview

Friendly But Slow

Requires Proof

ROI Driven

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Catherine has no verified topics they care about

Media Appearances

Catherine has no verified media appearances

Work History

10-2025
Director of Digital Strategy at The Emerson Group
2-2021 - 10-2025
Walmart eCommerce & Marketplace Lead at The Emerson Group
11-2019 - 2-2021
Sr. Category Manager - Vitamins & Supplements at Walmart eCommerce
2-2018 - 11-2019
Director of Merchandising at Cargo Systems Inc.
9-2015 - 1-2018
Merchant - PINK Beauty at Victoria's Secret Beauty

Education

2006 - 2010
Bachelor of Arts (B.A.) from University of Pennsylvania
2010 - 2012
Associate of Arts and Sciences - AAS from Parsons School of Design - The New School

More Information

Social Presence :

Prographics :

Exp : 19 Location : Roseland, New Jersey, United States Job Level : Mid-senior Designation : Director of Digital Strategy at The Emerson Group
URL has been copied!

Insights For Selling To Catherine

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Be prepared for a lot of questions, answer them objectively
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Catherine is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Catherine

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Catherine move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Catherine take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Catherine

Personality Compatibility


Other The Emerson Group Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.