Catherine Tseng

Critic
DISC Type : C

Head of Operations and Business Development at CI&T

New York City Metropolitan Area, United States

Overview

Catherine Tseng is the Head of Operations and Business Development at CI&T, where she has worked for over 13 years. She specializes in the HealthTech industry, leading a $9M+ portfolio and driving growth through her expertise in Agile/SAFe program delivery. Colleagues frequently describe her as thorough, organized, and an exceptional project manager.

Catherine is a dedicated and goal-driven leader, passionate about fostering team growth and collaboration to deliver value. She holds a Post Graduate Program certification in Digital Marketing, indicating an interest in the intersection of technology and business outreach.

She has progressed within the same company, CI&T, from a Software QA Engineer to Head of Operations over 13 years.

Personality Overview

Negotiator

Objective Thinker

Information Seeker

They don’t appreciate bells and whistles unless backed by data.  They like to take decisions independently and do not seek others' support often. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

HealthTech Solutions
Her entire career at CI&T has been focused on leading software development projects and managing large portfolios for clients in the HealthTech industry.
Agile Program Management
As a certified SAFe Product Owner/Manager, she has a long history as an Agile leader, managing teams and ensuring efficient, value-driven project delivery.
Engineering Leadership
She has a track record of mentoring and leading large technical teams, having managed over 40 software engineers and fostering their professional growth.

Media Appearances

Catherine Tseng – Head of Operations and Business Development at CI&T. Featured in The Org

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Work History

10-2024
Head of Operations and Business Development at CI&T
5-2021 - 9-2025
Senior Manager at CI&T
12-2018 - 5-2021
Software Engineering Manager at CI&T
6-2014 - 11-2018
Scrum Master | Agile Team Leader at CI&T
2-2012 - 5-2014
Software QA Engineer at CI&T

Education

2010 - 2014
Bachelor of Technology (B.Tech.) from Universidade Estadual de Campinas
2005 - 2008
High School from Deutsche Berufsschule am Colegio Humboldt São Paulo

More Information

Social Presence :

Prographics :

Exp : 13 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Head of Operations and Business Development at CI&T
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Insights For Selling To Catherine

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • Tell them what ROI they can expect
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Don’t try too hard to build a relationship with them
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Catherine is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Catherine

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Catherine move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Catherine take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Catherine

Personality Compatibility


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