Celeste Herron

Doer
DISC Type : ds

Program Lead at West Slope Startup Week

Greater Grand Junction Area, United States

Overview

Celeste Herron is the Founder and Principal Strategist at Northern Crown Media, where she specializes in experience design and brand storytelling for startups and small businesses. Holding a certification in Design Thinking, she focuses on creating growth-oriented brand strategies. Colleagues have described her as thoughtful and passionate.

As an evangelist for rural economic development, Celeste has served as a Program Lead for West Slope Startup Week. Her interests include the work of the Colorado Technology Association and the U. S. Small Business Administration, reflecting a commitment to fostering business growth within her community and beyond.

Her team co-developed a data visualization tool for rural broadband and was a finalist in the Go Code Colorado Business Solutions Challenge.

Personality Overview

Results Focused

Risk-Accepting

Fast-paced

Reading between the lines and seeing beyond your words comes naturally to them.  They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Startup Growth
Her career is dedicated to elevating startups and small businesses into industry leaders through comprehensive strategy, branding, and design-driven storytelling.
Rural Development
A passionate evangelist for rural economic development, she has actively contributed as a program lead for West Slope Startup Week.
Brand Storytelling
She focuses on creating magnetic and effective messaging, describing it as crafting "love letters that lead your buyer home. "

Media Appearances

Celeste has no verified media appearances

Work History

1-2022
Program Lead at West Slope Startup Week
4-2018 - 11-2018
Creative Director & Digital Campaign Manager at Thea Chase for Colorado House of Representatives District 54
7-2015 - 2-2016
Communication + Design Associate at Mesa County Department of Human Services
6-2015
Founder + Principal Strategist at Northern Crown Media
7-1993 - 8-1995
Graphic Designer for Architectural Design and Real Estate Development Firms at AMPERSAND STUDIOS LTD

Education

Associate of Arts and Sciences - AAS from The Art Institutes
Education details unavailable from Pikes Peak State College

More Information

Social Presence :

Prographics :

Exp : 7 Location : Greater Grand Junction Area, United States Job Level : Middle Designation : Program Lead at West Slope Startup Week
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Insights For Selling To Celeste

During A Call Or A Meeting

DO's

  • Let them know of potential risks but suggest mitigation methods alongside
  • During followups, use phone or text if needed, they should be fine
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Celeste is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Celeste

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Celeste move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Celeste take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Celeste

Personality Compatibility


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