Chad Stubbs in

Chad Stubbs

Observer · DISC type ic
Chief Marketing Officer, SVP - North America Area at Ferrero
📍 New York, New York, United States

An entrepreneurial marketing executive with extensive experience leading consumer brands from mass-market at PepsiCo to luxury at LVMH. As the first Chief Marketing Officer for Ferrero North America, he is focused on expanding the companys portfolio and driving marketing transformation. He holds a BBA from Texas Christian University.

Outside of his executive roles, he has a passion for mentoring the next generation of marketing professionals. He is also an avid college football enthusiast, with a particular loyalty to his alma maters team, reflecting his Texas roots and university experience.

Unique fact: He orchestrated Kinder Buenos first-ever Super Bowl commercial, creating a campaign around the common phrase "No Bueno".

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Experience
28 Years
Current Role
Chief Marketing Officer, SVP - North America Area
Job Level
Leadership
Location
New York, New York, United States
Personality Overview

How Chad shows up

Assertive
Example Seeker
Value Driven

They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally strong communicators and are not easy to convince. They often ask many questions and rely heavily on information and documentation.

Priorities

Topics Chad cares about

Creative Campaigns
He spearheaded Kinder Bueno's debut in the Big Game, creating a campaign that cleverly played on the common phrase "No Bueno" to build brand recognition.
Marketing Transformation
After leading a marketing evolution at LVMH, he was hired as Ferrero's first CMO to expand the company's marketing approach and portfolio in North America.
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Career

Work history

3-2025
Chief Marketing Officer, SVP - North America Area
Ferrero
4-2024 - 3-2025
Chief Brand Accelerator
The Marketing Posse
2-2022 - 12-2023
MHUSA Senior Vice President of Marketing - Prestige Champagne’s + Consumer Connections & Investment
LVMH
4-2020 - 2-2022
MHUSA Senior Vice President of Marketing - Consumer Connections & Investment
LVMH
4-2018 - 3-2020
PepsiCo Demand Accelerator (National Retail Marketing), Vice President of Marketing
PepsiCo
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
BBA
Texas Christian University - M.J. Neeley School of Business
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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