An entrepreneurial marketing executive with extensive experience leading consumer brands from mass-market at PepsiCo to luxury at LVMH. As the first Chief Marketing Officer for Ferrero North America, he is focused on expanding the companys portfolio and driving marketing transformation. He holds a BBA from Texas Christian University.
Outside of his executive roles, he has a passion for mentoring the next generation of marketing professionals. He is also an avid college football enthusiast, with a particular loyalty to his alma maters team, reflecting his Texas roots and university experience.
Unique fact: He orchestrated Kinder Buenos first-ever Super Bowl commercial, creating a campaign around the common phrase "No Bueno".
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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