Charlie Tiptaft

Inspirer
DISC Type : di

VP of Sales EMEA at Precisify

London, England, United Kingdom

Overview

Charlie Tiptaft is the VP of Sales EMEA at Precisify, with a proven record in the video, mobile, and programmatic advertising sectors. A graduate of London South Bank University, he is described by colleagues as tenacious, creative, and highly results-oriented. He has successfully built and led EMEA sales teams.

Outside of work, Charlie is a dedicated father to young children and a new puppy owner. He is passionate about charitable fundraising, particularly for childrens causes. He is also an avid cyclist, having recently completed a 500-mile cycling challenge for charity.

He once stepped in to present at ADWEEK Europe for a CEO with only three hours notice.

Personality Overview

Charming & Persuasive

Achievment Oriented

Fast Adopter

They don’t mind taking a stand if they believe in something.  They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Video & Mobile Advertising
His career is centered on driving revenue in video and mobile advertising, and he frequently posts about the evolving media landscape and in-app marketing strategies.
Charitable Fundraising
He actively participates in fundraising, completing a 500-mile cycling challenge for the Toy Trust and has supported the Whizz-Kidz charity since junior school.
Media Sales Leadership
He is focused on building and scaling his EMEA sales and account management teams, reflecting his passion for leading and motivating sales professionals.

Media Appearances

Charlie has no verified media appearances

Work History

12-2025
VP of Sales EMEA at Precisify
7-2024 - 1-2026
Sales Director EMEA at Precisify
8-2022 - 7-2024
Sales Manager EMEA at Precisify
9-2019 - 8-2022
Sales Manager EMEA at WildBrain Spark
12-2012 - 8-2022
Founder at TIPTAFT & SON LTD

Education

2002 - 2005
Bachelor of Science (BSc) from London South Bank University

More Information

Social Presence :

Prographics :

Exp : 13 Location : London, England, United Kingdom Job Level : Senior Designation : VP of Sales EMEA at Precisify
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Insights For Selling To Charlie

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Refer to testimonials from well known people to highlight the value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Charlie is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Charlie

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Charlie move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Charlie take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Charlie

Personality Compatibility


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