Chelsea Bedard

Energizer
DISC Type : I

Senior Global Marketing Program Manager at WorkForce Software

Charleston County, South Carolina, United States

Overview

Chelsea Bedard is a highly motivated marketing professional specializing in demand generation and global program management at WorkForce Software. With a BBA from Western Connecticut State University, she excels at developing programs that drive brand awareness and generate leads. Colleagues describe her as detail-oriented, savvy, focused, and a true team player.

At a previous role, Chelsea single-handedly managed an average of 550-600 email marketing campaigns per year.

Personality Overview

Informal

Full Of Energy

Big Picture Person

They excel at seeing the bigger picture, and the long-term impact of their decisions.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are naturally enthusiastic, so take their promise with a pinch of salt.

Topics They Care About

Global Marketing Programs
Her current role focuses on strategic GTM planning and orchestrating high-impact marketing programs on a global scale.
Demand Generation
A core specialty mentioned throughout her profile, with deep experience in email marketing, lead nurturing, and marketing automation to deliver results.
Workforce Compliance
She actively promotes and creates content around workplace compliance topics, such as FMLA, indicating it is a key area for her company's marketing efforts.

Media Appearances

Chelsea has no verified media appearances

Work History

4-2024
Senior Global Marketing Program Manager at WorkForce Software
1-2020 - 4-2024
Global Marketing Program Manager at WorkForce Software
5-2019 - 9-2019
Program Manager, Demand Generation at Benefitfocus
9-2016 - 9-2019
Senior Email Marketing Specialist, Demand Generation at Benefitfocus
1-2015 - 9-2016
Email Marketing Specialist, Demand Generation at Benefitfocus

Education

2005 - 2009
BBA from Western Connecticut State University

More Information

Social Presence :

Prographics :

Exp : 12 Location : Charleston County, South Carolina, United States Job Level : Middle Designation : Senior Global Marketing Program Manager at WorkForce Software
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Insights For Selling To Chelsea

During A Call Or A Meeting

DO's

  • Do some small talk, ask them how things are going on their side
  • Share some stories about how you you have helped people in similar positions succeed
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t be too formal, focus on building comfort and trust
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chelsea is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Chelsea

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Chelsea move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Chelsea take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Chelsea

Personality Compatibility


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