Cheryl Achico

Inspirer
DISC Type : id

Director, Retail Planning & Allocation at Beyond Yoga

United States

Overview

Cheryl has no verified overview

Personality Overview

Decisive

Generous

Confident & Optimistic

They measure a product on its merit but can be influenced by strong testimonials.  They usually prefer to drive the conversation. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Cheryl has no verified topics they care about

Media Appearances

Cheryl has no verified media appearances

Work History

6-2024 - 6-2025
Director, Retail Planning & Allocation at Beyond Yoga
6-2024 - 6-2025
Director, Retail Planning and Allocation at Levi Strauss & Co.
9-2023 - 6-2024
Director of DTC Planning at Beyond Yoga
9-2023 - 6-2024
Director of DTC Planning at Levi Strauss & Co.
2-2022 - 9-2023
Senior Planner, Direct-to-Consumer at Beyond Yoga

Education

2002 - 2006
Bachelor of Science from The University of Texas at Austin
2005 - 2005
IES Study Abroad from Università Cattolica del Sacro Cuore

More Information

Social Presence :

Prographics :

Exp : 4 Location : United States Job Level : Junior Designation : Director, Retail Planning & Allocation at Beyond Yoga
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Insights For Selling To Cheryl

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Acknowledge their status and position during the conversation
  • Look like someone who is on top of their game

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cheryl is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Cheryl

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Cheryl move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Cheryl take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Cheryl

Personality Compatibility


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