Chris Gardener

Sharpshooter
DISC Type : DC

Strategic Investor & Mentor at Strategic Mentors

Greater Oxford Area, United Kingdom

Overview

Chris Gardener is a Strategic Investor, Mentor, and Chartered Accountant who advises owner-led businesses. A graduate of The University of Sheffield, he specializes in helping companies become Financially Unbreakable without scaling up. Colleagues and clients describe him as energetic, engaged, enthusiastic, and empathetic.

He is the author of "The Busyness Delusion, " a book that explores how freelance professionals can achieve financial success without being overwhelmed by work, reflecting his core business philosophy.

Unique fact: Chris champions a third path for businesses, focusing on achieving financial security without the traditional pressures of scaling, hiring large teams, or taking on major risks.

Personality Overview

Rigorous & Demanding

Thorough Evaluator

Fast But Analytical

They take a lot of pride in personal achievements.  They respond well to strong and respectful communication. More than the product, they care about the impact of the product.

Topics They Care About

Financial Security
His entire professional focus is on making businesses 'Financially Unbreakable, ' a term he uses to describe achieving permanent financial security without conventional scaling.
Business Alternatives
He actively advises against the typical 'grow the team, build systems' approach, instead focusing on profitability and stability for owners in the £300k–£1. 5M revenue range.
Owner-led SMEs
He has guided over 200 owner-led small and medium-sized enterprises, demonstrating a deep focus on the specific challenges faced by founders and sole proprietors.

Media Appearances

Chris has no verified media appearances

Work History

9-2010
Strategic Investor & Mentor at Strategic Mentors
12-2004 - 8-2010
Portfolio Finance Director at
1995 - 2004
General Manager, Finance Manager & Marketing manager at Electrocomponents plc
1989 - 1995
Chartered Accountant at Grant Thornton

Education

1985 - 1988
Bachelor of Science (BSc) from The University of Sheffield

More Information

Social Presence :

Prographics :

Exp : 37 Location : Greater Oxford Area, United Kingdom Job Level : N/A Designation : Strategic Investor & Mentor at Strategic Mentors
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Insights For Selling To Chris

During A Call Or A Meeting

DO's

  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Hold your ground without indulging in one-upmanship
  • Get to the point quickly instead of spending time doing small talk

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Don’t take too much time in sending them information if they ask for any
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chris is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Chris

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Chris move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Chris take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Chris

Personality Compatibility


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