Chris Jones

Pioneer
DISC Type : sid

Managing Director at Elonex Outdoor Media

West Midlands, England, United Kingdom

Overview

As Managing Director at Elonex Outdoor Media, Chris Jones is spearheading the launch of what is planned to be the UKs largest retail media network. An advertising industry veteran with over a decade of experience at Global, he is a graduate of the University of Wolverhampton.

He is a proponent of the "phygital" retail concept, which merges physical in-store screens with digital advertising to create unified customer experiences.

Personality Overview

Friendly But Fast

Driven But Considerate

Decisive But Friendly

If they are convinced, they can become very strong champions for your product  They have the unique ability to win both love and respect from their team (or outsiders) They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Retail Media Innovation
He is leading the launch of a new, large-scale retail media network, making it a primary professional focus and a key topic of his public communications.
Phygital Advertising
He champions the concept of blending physical and digital advertising to create a unified and engaging "phygital" customer experience.
Emerging Ad Tech
His social media shows a keen interest in using novel technologies like 3D holograms for standout brand marketing campaigns.

Media Appearances

Chris Jones Joins Elonex as Managing Director Following 29‑Year Career at Global Media. Featured in Elonex Outdoor Media

See Now

Work History

10-2024
Managing Director at Elonex Outdoor Media
Regional Managing Director at Global

Education

Chris has no verified education history

More Information

Social Presence :

Prographics :

Exp : 1 Location : West Midlands, England, United Kingdom Job Level : Mid-senior Designation : Managing Director at Elonex Outdoor Media
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Insights For Selling To Chris

During A Call Or A Meeting

DO's

  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Ask them for a lunch or coffee once some rapport has been established
  • Build a trustworthy relationship while keeping the product center-stage

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chris is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Chris

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Chris move?

  • They are generally fast movers and can take quick decisions
  • Can Chris take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Chris

Personality Compatibility


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