Chris Lacey in

Chris Lacey

Chief Digital Officer (CDO) at SECRET SALES
📍 Cheltenham, England, United Kingdom

Chris Lacey is the Chief Digital Officer at Secret Sales, where he leads the digital strategy across ecommerce, marketing, and IT. His career includes an 11-year tenure at Superdry, rising from ecommerce manager to global digital director, and serving as Director of Ecommerce at Matalan. He holds a degree from Bolton University.

He spent over a decade at Superdry, showcasing significant growth and expertise by advancing from an E-Commerce Manager to the Global Digital Director within the same company.

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Experience
21 Years
Current Role
Chief Digital Officer (CDO)
Job Level
Leadership
Location
Cheltenham, England, United Kingdom
Personality Overview
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Priorities

Topics Chris cares about

Digital Strategy
As Chief Digital Officer, he is directly responsible for overseeing and implementing the entire digital strategy for the Secret Sales marketplace.
E-commerce Growth
His entire senior career, from Superdry to Matalan and Secret Sales, has been focused on leading and expanding e-commerce operations and driving growth.
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Career

Work history

11-2023
Chief Digital Officer (CDO)
SECRET SALES
4-2021
Director Of Ecommerce
Matalan
10-2017 - 5-2019
Global Digital Director
Superdry
2-2015 - 10-2017
Head of Ecommerce
Superdry
2-2012 - 1-2015
E-Commerce Manager
Superdry
In the press

Media appearances

Secret Sales strengthens leadership team with new chief digital officer. Featured in Retail Gazette
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Education
BSc (Hons)
Bolton University
Social presence
in

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