Chris Wykoff

Examiner
DISC Type : sc

Senior Product Director at Blue Yonder

Rockville, Maryland, United States

Overview

Chris Wykoff is a Senior Product Director at Blue Yonder with deep expertise in reverse supply chain logistics and returns management. A graduate of Clemson University with a Six Sigma Green Belt, his career has focused on optimizing the returns process for major retailers.

He appears passionate about celebrating team success and acknowledging colleagues, as shown in his posts following Optoros acquisition where he took time to thank current and former teammates for their contributions.

Following Blue Yonders acquisition of his former company, Optoro, he transitioned into his current role to continue leading product innovation in returns management.

Personality Overview

Unexpressive

Process Oriented

Tough To Convince

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  Being observant comes to them naturally. They tend to be clear about their needs and limitations and are unlikely to promise too much.

Topics They Care About

Reverse Supply Chain
His career at Optoro and Blue Yonder is dedicated to returns technology, and he actively discusses trends like the peak post-holiday returns season, or "Returnuary".
Omnichannel Returns
He explicitly invites professional connections to discuss optimizing omnichannel returns, showing his focus on creating seamless experiences across retail channels.
Supply Chain Partnerships
He publicly praises the synergy between partners to drive innovation, showing that he values a strong and collaborative business ecosystem.

Media Appearances

Chris has no verified media appearances

Work History

8-2025
Senior Product Director at Blue Yonder
7-2023 - 8-2025
Vice President - Product, Returns Management at Optoro
4-2022 - 7-2023
Sr. Director Client Support at Optoro
3-2021 - 4-2022
Director Client Support at Optoro
1-2018 - 7-2018
Senior Consultant at Manhattan Associates

Education

2011 - 2015
Bachelor of Science (BS) from Clemson University

More Information

Social Presence :

Prographics :

Exp : 7 Location : Rockville, Maryland, United States Job Level : Senior Designation : Senior Product Director at Blue Yonder
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Insights For Selling To Chris

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Don't be very accepting if that is your natural style, stay firm
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chris is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Chris

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Chris move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Chris take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Chris

Personality Compatibility


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