Christian Larsson serves as the Group Brand Manager at BEWI Group, having progressed through roles including Marketing and Communications Manager. He focuses on brand strategy with a clear emphasis on sustainability and promoting the companys circular economy initiatives.
His professional interests include staying updated on business strategy and technology trends through publications like Harvard Business Review and companies like Google.
He is actively involved in communicating BEWIs end-to-end EPS recycling process, from waste collection to the creation of new raw materials.