Christie Coyle

Observer
DISC Type : ci

Director Content Strategy & CRM at Saucony

Medfield, Massachusetts, United States

Overview

Christie has no verified overview

Personality Overview

Example Seeker

Curious

Assertive

They ask a lot of questions and rely heavily on information and collaterals.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Christie has no verified topics they care about

Media Appearances

Christie has no verified media appearances

Work History

8-2025
Director Content Strategy & CRM at Saucony
5-2023 - 8-2025
Senior Content Strategy Manager at Saucony
3-2020 - 6-2023
Content Strategy Manager at Wayfair
1-2019 - 7-2020
Senior Category Associate - Birch Lane at Wayfair
3-2018 - 12-2018
Technical Designer at Under Armour

Education

2010 - 2014
Bachelor of Applied Science (B.A.Sc.) from Drexel University
2011 - 2012
Education details unavailable from London College of Fashion, University of the Arts London

More Information

Social Presence :

Prographics :

Exp : 17 Location : Medfield, Massachusetts, United States Job Level : Mid-senior Designation : Director Content Strategy & CRM at Saucony
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Insights For Selling To Christie

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Ask them questions to understand their needs better while staying affable
  • Build rapport, it will come handy to handle hard questions later

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Christie is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Christie

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Christie move?

  • They like to analyze well and then make their decisions.
  • Can Christie take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Christie

Personality Compatibility


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