Christina Joy Whittaker

Inspirer
DISC Type : di

Founder and Lead Strategist at KNOWN

Atlanta Metropolitan Area, United States

Overview

Christina Joy Whittaker is a TEDx speaker and founder of KNOWN, a consultancy that helps major companies like the NBA and The Walt Disney Company retain diverse talent. An alumna of the Yale School of Management, she focuses on executive development and employee engagement through strategic thought leadership.

She is passionate about empowering women and professionals of color to advance in the workplace. Her work focuses on helping leaders navigate career transitions, overcome imposter syndrome, and build impactful personal brands, which she supports through retreats, coaching, and workshops.

Unique fact: Christina developed and speaks on a trademarked concept she calls "The Murky Middle(TM), " which describes the challenging career phase between initial success and ultimate fulfillment.

Personality Overview

Decisive

Achievment Oriented

Fast Adopter

They usually prefer to drive the conversation.  They respond well to objective pitches but also attach some value to relationships. They don’t mind taking a stand if they believe in something.

Topics They Care About

Women's Empowerment
Her firm, KNOWN, runs executive retreats and provides coaching specifically for high-achieving women and women of color to build sustainable brands and careers.
Thought Leadership
A core pillar of her business is coaching executives and entrepreneurs on how to develop their personal brand and become recognized thought leaders in their industry.
Diversity in Business
She partners with Employee Resource Groups and consults for major corporations on strategies to attract, engage, and retain top diverse talent.

Media Appearances

Christina has no verified media appearances

Work History

8-2019
Founder and Lead Strategist at KNOWN
8-2019
Executive Women's Retreat at KNOWN
8-2019
Corporate Training + Executive Training + Tailored Workshops at KNOWN
8-2019
Executive and Thought Leadership Coach at KNOWN
8-2019
Speaker (In-person and Remote Keynotes, Workshops, Panels) at KNOWN

Education

Broad Residency from Yale School of Management
Master of Arts (MA) from University of Southern California

More Information

Social Presence :

Prographics :

Exp : 16 Location : Atlanta Metropolitan Area, United States Job Level : Leadership Designation : Founder and Lead Strategist at KNOWN
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Insights For Selling To Christina Joy

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Refer to testimonials from well known people to highlight the value of your product
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don’t be very informal even if they are being so themselves
  • Don’t keep repeating the same information, it could make them impatient
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Christina Joy is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Christina Joy

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Christina Joy move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Christina Joy take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Christina Joy

Personality Compatibility


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