Christopher Johnston

Critic
DISC Type : C

Senior Director of Marketing and Business Development at Canon Nanotechnologies

Austin, Texas, United States

Overview

Christopher has no verified overview

Personality Overview

Objective Thinker

Critic

Precise

They don’t appreciate bells and whistles unless backed by data.  They are quite likely to negotiate on pricing or other key terms. They enjoy working alone and do not rely on others very often.

Topics They Care About

Christopher has no verified topics they care about

Media Appearances

Christopher has no verified media appearances

Work History

2-2025
Senior Director of Marketing and Business Development at Canon Nanotechnologies
4-2024 - 2-2025
Director of Marketing And Business Development at Canon Nanotechnologies
11-2021 - 4-2024
Director, Wafer Level Assembly Products at Besi Austria GmbH
9-2018 - 11-2021
Business Unit Manager, Product Manager at Plasma-Therm
7-2015 - 11-2021
Business Development Manager at Plasma-Therm

Education

2004 - 2006
Master's of Project Management (MPM) from Keller Graduate School of Management of DeVry University
1999 - 2001
Master of Business Administration (MBA) from Keller Graduate School of Management of DeVry University

More Information

Social Presence :

Prographics :

Exp : 22 Location : Austin, Texas, United States Job Level : Senior Designation : Senior Director of Marketing and Business Development at Canon Nanotechnologies
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Insights For Selling To Christopher

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Tell them what ROI they can expect

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Do not use very emotional or colorful language
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Christopher is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Christopher

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Christopher move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Christopher take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Christopher

Personality Compatibility


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