Claire Sargent

Pioneer
DISC Type : sid

Marketing and Communications - Sustainability Projects at The Cambridge Building Society

United Kingdom

Overview

Claire is a strategic digital marketing and communications professional with over 15 years of expertise in content strategy and multi-channel campaigns. At The Cambridge Building Society, she focuses on sustainability projects. She holds an MA from Falmouth University, specializing in her field.

With a background that includes managing digital content for The Photographers Gallery in London, Claire has a deep appreciation for the visual arts and storytelling. She is also a supporter of social causes, such as womens equity and initiatives that benefit public service professionals.

Her career uniquely blends corporate marketing communications with a professional foundation in the creative and visual arts.

Personality Overview

Friendly But Fast

Driven But Considerate

Dynamic But Sincere

They have the unique ability to win both love and respect from their team (or outsiders)  If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Sustainability Communications
Her current role at The Cambridge Building Society is dedicated to marketing and communications for sustainability projects, aligning her professional skills with a social cause.
Content Strategy
A core skill developed over 15+ years, focused on creating compelling content that drives engagement and results across digital channels.
Visual Storytelling
Combines her marketing expertise with a passion for visual arts, honed during her time as Digital Manager for The Photographers' Gallery London.

Media Appearances

Claire has no verified media appearances

Work History

7-2024
Marketing and Communications - Sustainability Projects at The Cambridge Building Society
3-2023 - 7-2024
Digital Manager at The Photographers'​ Gallery London
5-2021 - 11-2022
Content Marketing Manager at Treatt
6-2019 - 5-2021
Content Marketing Manager at Archant
7-2016 - 6-2019
Marketing and Communications Consultant at National Trust

Education

MA from Falmouth University
Bachelor of Arts (BA) from Nottingham Trent University

More Information

Social Presence :

Prographics :

Exp : 9 Location : United Kingdom Job Level : N/A Designation : Marketing and Communications - Sustainability Projects at The Cambridge Building Society
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Insights For Selling To Claire

During A Call Or A Meeting

DO's

  • During followups, use calls or text if needed, they should be fine
  • Showcase existing customers and use case-studies to grab their attention
  • Keep your pitch focused on the impact but nurture the relationship too

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal during the early interactions even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Claire is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Claire

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Claire move?

  • They are generally fast movers and can take quick decisions
  • Can Claire take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Claire

Personality Compatibility


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