Clarissa Cantu Clark

Commander
DISC Type : D

Senior Vice President, National Accounts at Milestone Brands, LLC

Fayetteville, Arkansas, United States

Overview

Clarissa is a national sales executive in the adult beverage industry at Milestone Brands, LLC. With a BBA from Texas McCombs School of Business, her expertise lies in penetrating customer organizations and developing strategies for national accounts. People who have worked with her describe her as professional, energetic, decisive, and knowledgeable.

Clarissa has deep roots in Texas, with her career shaped in Austin and her heart in Houston. Her professional journey has also taken her across the United States and to Brussels, Belgium. She is a real estate investor outside of her primary career in the consumer products industry.

She is passionate about mentoring the next generation, hosting university students to discuss the realities of the modern hiring environment.

Personality Overview

Decisive

Risk-Taker

Very Quick

They prefer to move quickly, and expect the same from others.  They put a lot of effort into ensuring personal success. They do not care very much about building rapport or relationships.

Topics They Care About

Emerging Beverage Brands
Her career focus is on helping new and emerging adult beverage brands reach their full potential in the market.
Insights & Analytics
Leverages analytics to build relationships and lead sales teams in the On and Off-Premise National Accounts space.
Mentorship & Speaking
Identifies as a keynote speaker and hosts university classes to guide students on navigating the current job market.

Media Appearances

Clarissa has no verified media appearances

Work History

5-2024
Senior Vice President, National Accounts at Milestone Brands, LLC
12-2022 - 5-2024
Founder & Chief Customer Officer at 4Clarity Sales Consulting, LLC
1-2022 - 12-2022
Senior Vice President Of Sales at Casa Del Sol Spirits
10-2021 - 1-2022
Vice President of Sales at Casa Del Sol Spirits
9-2019 - 10-2021
Director of Sales at Cacique, Inc

Education

1989 - 5-1992
BBA from Texas McCombs School of Business

More Information

Social Presence :

Prographics :

Exp : 30 Location : Fayetteville, Arkansas, United States Job Level : Leadership Designation : Senior Vice President, National Accounts at Milestone Brands, LLC
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Insights For Selling To Clarissa

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Be respectful but crisp

DONT's

  • Don't try too hard to forge relationships with them
  • Avoid being too verbose
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Clarissa is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Clarissa

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Clarissa move?

  • If convinced, they can reach decisions quite fast.
  • Can Clarissa take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Clarissa

Personality Compatibility


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