Cole R.

Inquirer
DISC Type : cd

Co-Founder & CEO at Conduit (YC W24)

San Francisco, California, United States

Overview

Cole R. is the Co-Founder and CEO of Conduit (YC W24), an AI platform designed to help companies transform communication into a revenue engine. He has a substantial background in real estate finance and development, having previously managed an $18. 5M property portfolio and analyzed multi-billion dollar acquisitions. He holds a BBA from Chapman University.

Beyond his focus on AI, Cole maintains a deep curiosity for real estate and the ways people shape and finance physical spaces. His past entrepreneurial venture involved developing and managing 28 hospitality houses in Southern California, blending his interests in design, finance, and operations.

While working as a watersports clerk, he took the initiative to lead the resorts point-of-sale system implementation and digital marketing efforts.

Personality Overview

Judgemental

Hard To Convince

Demanding

They can be nudged to make faster decisions by offering what they value.  They don’t always try to control the conversation but neither do they like yielding it fully. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

AI Revenue Engine
His company, Conduit, is built on the premise of using AI agents to convert customer communication into a direct revenue stream for businesses.
Outbound Sales Strategy
He actively tests and shares insights on optimizing outbound sales, recently noting a 3x improvement in results after restructuring his company's playbook.
Lead Funnel Optimization
He recently cut cost-per-lead by 50% by shifting ad strategy from booking demos to a simpler initial call-to-action, showing a focus on funnel efficiency.

Media Appearances

Cole has no verified media appearances

Work History

12-2023
Co-Founder & CEO at Conduit (YC W24)
4-2022 - 1-2024
Managing Partner & CEO at ekwedē group
9-2021 - 8-2022
Acquisitions Analyst at The Bascom Group
6-2019 - 8-2019
Underwriting Intern at 5Arch Funding | Now CoreVest Finance, acquired by Redwood Trust NYSE: RWT 2019
6-2018 - 8-2018
Watersports Clerk at Newport Dunes Waterfront Resort and Marina

Education

W24 from Y Combinator
2017 - 2021
Bachelor of Business Administration - BBA from Chapman University

More Information

Social Presence :

Prographics :

Exp : 4 Location : San Francisco, California, United States Job Level : Leadership Designation : Co-Founder & CEO at Conduit (YC W24)
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Insights For Selling To Cole

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Refer to testimonials from others in similar positions
  • Highlight the competitive differentiation of your product

DONT's

  • Avoid repeating yourself or making generalizations
  • Do not give up if they are not convinced, try again with a different approach
  • Don't try too hard to get friendly, let it happen with time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cole is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Cole

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Cole move?

  • Their decision making speed is somewhere in the middle.
  • Can Cole take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Cole

Personality Compatibility


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