Colin Robertson, RSE

Examiner
DISC Type : cs

Regional Industry Manager - Gas and Petrochemical at Endress+Hauser Group

Greater Calgary Metropolitan Area, Canada

Overview

Colin Robertson is the Regional Industry Manager for Gas & Petrochemicals at Endress+Hauser, specializing in advanced measurement solutions. A former Journeyman Instrument Mechanic, he leverages his hands-on experience to help customers solve complex process control challenges. He is a recognized expert in gas analysis, particularly in H₂S monitoring for the upstream oil and gas sector.

He contributes to the industry as an Executive Committee Member for the Canadian School of Hydrocarbon Measurement, where he is involved in technical instruction and publication.

Unique fact: Colin describes his career journey as a "Field broken instrument mechanic turned sales professional. "

Personality Overview

Tough To Convince

Late Adopter

Process Oriented

They tend to have clarity about their needs and constraints, and are unlikely to over-promise.  They do not like taking risks at all and go for proven options in the end. Being observant comes to them naturally.

Topics They Care About

Gas Analysis
He is an expert on Tunable Diode Laser Absorption Spectroscopy (TDLAS) for detecting H₂S and moisture, and is scheduled to speak on the topic at a 2025 energy conference.
Hydrocarbon Measurement
Serves as an Executive Committee Member at the Canadian School of Hydrocarbon Measurement, contributing to technical instruction and industry publications.
Process Control
His primary role involves assisting customers and partners in working through their process control and instrumentation challenges, drawing from his mechanic background.

Media Appearances

Colin has no verified media appearances

Work History

10-2024
Regional Industry Manager - Gas and Petrochemical at Endress+Hauser Group
1-2024 - 10-2024
Regional Business Manager - EPC & Flow at Endress+Hauser Group
5-2022 - 1-2024
Strategic Account Manager - EPC at Endress+Hauser Group
10-2009
Executive Committee Member at Canadian School of Hydrocarbon Measurement
1-2017 - 5-2022
Business Development Manager - Measurement and Automation at CB Process Instrumentation and Controls

Education

1999 - 1999
Journeyman Instrument Mechanic from NAIT (Northern Alberta Institute of Technology)
1997 - 1998
Apprentice Instrument Mechanic from Southern Alberta Institute of Technology (SAIT)

More Information

Social Presence :

Prographics :

Exp : 16 Location : Greater Calgary Metropolitan Area, Canada Job Level : Middle Designation : Regional Industry Manager - Gas and Petrochemical at Endress+Hauser Group
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Insights For Selling To Colin

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Be firm in your communication and stay in control
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Colin is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Colin

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Colin move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Colin take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Colin

Personality Compatibility


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