Colleen B. McGushin

Energizer
DISC Type : I

Senior Director of Communications & Media at McGuireWoods LLP

Charlotte, North Carolina, United States

Overview

Colleen has no verified overview

Personality Overview

Informal

Full Of Energy

Enthusiastic

They are friendly, approachable and love to make new connections.  They are really good at seeing what the long-term impacts of their decisions could be. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Colleen has no verified topics they care about

Media Appearances

Colleen has no verified media appearances

Work History

Senior Director of Communications & Media at McGuireWoods LLP
Director of Communications & Media at McGuireWoods LLP
Director of Communications at McGuireWoods LLP
Director of Global Communications at O'Melveny & Myers LLP
Communications Director at Gordon & Rees LLP

Education

BS from Northwestern University
JD from The University of Toledo College of Law

More Information

Social Presence :

Prographics :

Exp : N/A Location : Charlotte, North Carolina, United States Job Level : Senior Designation : Senior Director of Communications & Media at McGuireWoods LLP
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Insights For Selling To Colleen B.

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t be too formal, focus on building comfort and trust
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Colleen B. is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Colleen B.

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Colleen B. move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Colleen B. take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Colleen B.

Personality Compatibility


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