Colleen Cushing

Energizer
DISC Type : I

Director, Product Insights at Nike

Portland, Oregon, United States

Overview

Colleen has no verified overview

Personality Overview

Informal

Big Picture Person

Enthusiastic

They are naturally enthusiastic, so take their promise with a pinch of salt.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are people oriented, friendly and like creating new connections.

Topics They Care About

Colleen has no verified topics they care about

Media Appearances

Colleen has no verified media appearances

Work History

3-2024
Director, Product Insights at Nike
6-2022 - 6-2024
Insights Director, Global Kids at Nike
10-2021 - 6-2022
Consumer Insights at Career Group Companies - At Nike WHQ
8-2020 - 5-2021
Senior CS Manager - Market Research at Momentive.ai (previously SurveyMonkey)
2012 - 8-2020
Independent Consumer Research and Market Insights Consultant at Self Employed

Education

Bachelor of Business Administration (B.B.A.) from Isenberg School of Management, UMass Amherst

More Information

Social Presence :

Prographics :

Exp : 25 Location : Portland, Oregon, United States Job Level : Mid-senior Designation : Director, Product Insights at Nike
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Insights For Selling To Colleen

During A Call Or A Meeting

DO's

  • Be friendly and entertaining in your conversation
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Talk anecdotally about the customer experience that your product offers

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Avoid overloading them with too much detail
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Colleen is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Colleen

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Colleen move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Colleen take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Colleen

Personality Compatibility


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