Craig Baker

Questioner
DISC Type : c

President at First Companies, Inc.

Grand Rapids Metropolitan Area, United States

Overview

Craig has no verified overview

Personality Overview

Price-Sensitive

Not Easily Convinced

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to fully evaluate every situation.

Topics They Care About

Craig has no verified topics they care about

Media Appearances

Craig has no verified media appearances

Work History

12-2015
President at First Companies, Inc.
6-2004
Owner at First Companies, Inc.
6-2004 - 12-2015
Vice President at First Companies, Inc.

Education

1997 - 2000
Education details unavailable from Certified Commerical Investment Member CCIM
1985 - 1989
Bachelor’s Degree from Kyper College

More Information

Social Presence :

Prographics :

Exp : 21 Location : Grand Rapids Metropolitan Area, United States Job Level : N/A Designation : President at First Companies, Inc.
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Insights For Selling To Craig

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Share as much information as possible regarding your product
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Craig is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Craig

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Craig move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Craig take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Craig

Personality Compatibility


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