Craig D. Hanson

Energizer
DISC Type : I

Founder, CEO and President at Omega Senior Living

Wichita, Kansas, United States

Overview

Craig Hanson is the CEO and President of Omega Senior Living and Weigand-Omega Management, where he champions a vision of leadership rooted in culture and strategy. A graduate of The University of Kansas with CPM and RPA certifications, he focuses on value creation and attracting top talent.

He is a faith-based entrepreneur and family man dedicated to building a better world through healthy business cultures. Craig founded the My Neighbor’s Keeper Foundation to support employees in hard times and to serve the wider community through various charitable initiatives.

He learned the business from the ground up, starting as a teenager cleaning pools and mowing lawns at his fathers company before rising to the top.

Personality Overview

Enthusiastic

Full Of Energy

Imaginative

They excel at seeing the bigger picture, and the long-term impact of their decisions.  They are people oriented, friendly and like creating new connections. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Senior Living
As Founder and CEO of Omega Senior Living, he aims to enrich the lives of residents, viewing his company's role as an industry disruptor that challenges outdated practices.
Corporate Culture
He believes a "magnetic culture" is key to success and is authoring a book on the topic, "The Magnetic Effect, " set to be released in 2025.
Servant Leadership
A strong believer in servant leadership, he strives to adhere to core values like humility, integrity, and having a team-first mentality in his businesses.

Media Appearances

Craig D. Hanson, Omega Senior Living - Wichita Business Journal. Featured in Wichita Business Journal

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Craig D. Hanson – CEO at Omega Senior Living, LLC (Profile). Featured in The Org

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Omega Senior Living & Weigand Omega Management – Congratulatory Video (features Craig D. Hanson). Featured in Facebook

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Work History

2-2016
Founder, CEO and President at Omega Senior Living
12-2011
Principal, CEO & President at Weigand-Omega Management, Inc.
2-2012
Vice President at Weigand-Omega Management, Inc.
2-2021
Founder, Chairman of the Board at My Neighbor’s Keeper National Foundation

Education

1993 - 1997
BS from The University of Kansas

More Information

Social Presence :

Prographics :

Exp : 14 Location : Wichita, Kansas, United States Job Level : Leadership Designation : Founder, CEO and President at Omega Senior Living
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Insights For Selling To Craig D.

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Talk anecdotally about the customer experience that your product offers
  • Invite them for a lunch or a drink/coffee

DONT's

  • Avoid cutting into their flow
  • Don’t be too formal, focus on building comfort and trust
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Craig D. is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Craig D.

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Craig D. move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Craig D. take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Craig D.

Personality Compatibility


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