Craig Oates

Questioner
DISC Type : c

Director of Product and Test Engineering at Renesas Electronics

Apex, North Carolina, United States

Overview

Craig has no verified overview

Personality Overview

Systematic

Value Seeker

Price-Sensitive

They prefer to fully evaluate every situation.  It is quite likely of them to ask for pricing or other concessions. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Craig has no verified topics they care about

Media Appearances

Craig has no verified media appearances

Work History

10-2024
Director of Product and Test Engineering at Renesas Electronics
1-2024 - 10-2024
Director Test Engineering at Renesas Electronics
7-2021 - 2-2024
Senior Manager Test Engineering at Renesas Electronics
7-2020 - 2-2024
Test Engineering Manager at Renesas Electronics
2002 - 7-2020
Principal Product/Test Engineer at Intersil (acquired by Renesas)

Education

1990 - 1995
BSEE from The University of Toledo

More Information

Social Presence :

Prographics :

Exp : 34 Location : Apex, North Carolina, United States Job Level : Mid-senior Designation : Director of Product and Test Engineering at Renesas Electronics
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Insights For Selling To Craig

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • If you have a lower priced product compared to the competition, call out the same
  • Emphasise more on facts and measurable benefits

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Craig is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Craig

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Craig move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Craig take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Craig

Personality Compatibility


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